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For a video streaming company, content strategy is really important for attracting and retaining subscribers. Netflix’s main content strategy focuses on providing original, timely, and interactive content. Netflix spent a significant share of its content expense on original content production — more than 80% of $15.3 billion meant for video content spending was allocated to original content production in 2019, and this spending is increasing year by year. The 5-year compounded annual growth rate (CAGR) for spending on video content is about 20.25% while the 5-year CAGR for paid subscribers is only 17.98%. This strategy did not help generate comparable growth in terms of subscribers. Despite the high spending on original content, Netflix still highly depends on third-party studios for licensed shows and movies, which accounts for the majority (63%) of Netflix’s viewing. Any changes in the relationship or agreement with these third parties would have a highly negative influence on Netflix’s operation. Netflix’s pricing strategy could also have a significantly negative effect on its operation and company value. The company implemented two major pricing changes in the United States, in 2017 and in 2019. Both of them resulted positively and added company value, but Netflix should still have more considerations before making any decisions on price changing. Risk related to pricing strategy is listed as one of the risk factors under Netflix’s annual report. As quoted in Netflix’s annual report, “We may, from time to time, adjust our membership pricing or our pricing model itself, which may not be well- received by consumers, and which may result in existing members canceling our service or fewer new members joining our service.” 2. As quoted in Netflix’s annual report, “We may, from time to time, adjust our membership pricing or our pricing model itself, which may not be well- received by consumers, and which may result in existing high risk casino members canceling our service or fewer new members joining our service.” 2. As mentioned, Netflix is losing its market share and this is mainly due to new platforms entering the markets. As mentioned, Netflix is losing its market share and this is mainly due to new platforms entering high risk casino the markets. Erişim casino tarihi: 22 Temmuz 2020 .